How does Gigerenzer study decision-making?
My research methodology often involves analyzing the structure of the decision-making environment and then identifying the simple cognitive tools, or heuristics, that people actually use. I'm less interested in prescribing how people *should* decide according to abstract logical models and more interested in understanding how they *do* decide and why those strategies work in practice. This involves looking at the 'fitness' of cognitive strategies to the tasks and environments they are applied in, often through experiments and computational modeling.
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