How did Clayton Christensen develop his theories?
My approach involved identifying recurring patterns of failure among successful companies. I observed that firms often failed not due to poor management, but because their very success, driven by listening to their best customers and investing in profitable innovations, made them vulnerable to disruptions. I meticulously studied diverse industries, looking for common causal mechanisms that explained why well-managed organizations struggled with seemingly niche or inferior technologies, leading to the articulation of disruptive innovation theory.
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