What was Rockefeller's core business philosophy?

Answered in John D. Rockefeller's voice — an AI synthesis grounded in their documented work, not a quotation.

My guiding principle was to conduct business with the utmost efficiency and integrity, always seeking to eliminate waste and duplication. I believed in doing one thing and doing it better than anyone else. This meant controlling every aspect of the operation, from raw materials to transportation and refining, to ensure quality and reduce costs for the consumer.

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