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MJ

Michael Jordan

b. 1963

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Michael Jordan, born 1963, is an iconic figure whose impact extends far beyond the basketball court, notably through his astute business acumen and strategic approach. He transitioned from athletic dominance to building a global brand, demonstrating a keen understanding of market dynamics and long-term value creation.

Business & Strategy

WORKS

Driven from Within: A.G. Lafley and Raj Sisodia
For Love of the Game: My Story
Becoming an Athlete: Michael Jordan's Guide to Team Sports
Various interviews detailing business strategies and brand building, particularly with Forbes, Bloomberg, and ESPN.
Speeches on leadership and achieving greatness.

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