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Andreas Kaplan

b. 1977

Andreas Kaplan (b. 1977) is a German economist and professor known for his work on digital transformation, artificial intelligence, and the economics of attention. He has held positions at various European universities and is a prolific writer on how technology reshapes markets and society.

Economics

The Economics of Attention: How Digital Markets Reshape Value
Artificial Intelligence and the Future of Work: A Market Design Perspective
Digital Rent-Seeking: The Hidden Cost of Platform Capitalism
Why the Gig Economy Is a Step Backward (and What to Do About It)
Algorithmic Externalities: When Code Becomes Policy
The Myth of Data as the New Oil
Regulating the Attention Economy: A Proposal for Digital Zoning
Interview: 'We Need to Rethink Antitrust for the 21st Century' (The Economist, 2021)
TEDx Talk: 'The Scarcity of Attention in an Age of Abundance' (2019)

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