Clayton Christensen’s "The Innovator's Dilemma" argues that successful companies with established products can fail by doing everything right due to disruptive innovation. The book explains why these companies miss new waves of innovation, often by clinging to traditional business practices, and provides rules for capitalizing on disruptive innovation.
This work offers lessons from both successes and failures of leading companies to guide managers, leaders, and entrepreneurs. It establishes disruptive innovation as a central, valuable business idea essential for understanding how market leadership can be lost.
Key concepts
- Disruptive innovation — A phenomenon where new technologies cause great firms to fail, even when they perform well.
- Traditional business practices — Methods that established companies may need to abandon to capitalize on new innovation waves.